Running a business today involves a number of components that never existed in the past. While business owners have a much greater reach to find their consumer, they also face a great deal more competition. The businesses that are the most successful are able to think outside the box and take advantage of tools that can help to grow their business. Email marketing campaigns are one of those tools. When used correctly this can be a powerful way to grow your business.
Email marketing starts by offering the visitor something for free. It might be an e-book, a report, a monthly newsletter, or anything else that’s of value. The visitor fills out your subscription form and then begins to receive the material from your email marketing campaign.
The tricky part is in offering something that is going to get the visitor to part with their personal information including their email address and that’s why your offer has to be of value. Today’s online users is much more savvy than in the past.
Over time the goal is to grow your subscribers. Now you have access to all of these email addresses and you might be tempted to begin sending out all kinds of content in an effort to get a sale. Word of warning – there are laws about spamming so make sure you familiar with these. In addition, even if you aren’t actually spamming you must be careful not to annoy your subscriber, because they will simply unsubscribe.
Your subscriber signs up for a particular thing and you need to respect that. You however can always offer them various options so that they can add to their subscription or change their subscription at any time. It’s a great idea to initially create groups so that those signing up are getting exactly what interests them.
For example, you might create 10 groups that include health, fitness, consumer affairs, finances, etc. Then the subscriber can choose which categories they want to receive information from. You will also be offering what it is you have for sale that fits the subscribers category or group.
Email marketing has been one of the most successful platforms for online advertising and you too can enjoy the benefits and growth from using such a tool. The goal is to grow your business and your income and each one of these subscribers is a potential cash machine. When you market right you’ll get the sale, so get busy!
Yes can be sold
Yes can sell resale rights or master resell rights
You can add the product into your product bundle or package and sell for a higher price
Yes can be added to a paid membership site
You CAN give the product away for FREE
You CANNOT offer the product as a bonus to another product you are selling. However, you can offer other bonuses to this product when selling
You CANNOT sell the product on auction sites such as eBay.com
You CANNOT use nor sell this product in a dime sale event, under any circumstances at all. An event that constitutes a dime sale is one whereby the product starts selling at a very low price and increases every dime after a certain time frame or with every purchase using the dime sale script